published at 18.05.2012, 12:10

Brad Pitt and the Nuda 900 R

When you’re one of the most photographed people in the world, it can be almost impossible to go anywhere in public, unless you ride a motorcycle of course. This is why many A-list celebrities, including Brad Pitt, enjoy the anonymity that comes from putting on a safety helmet, starting the engine and riding off undetected into the distance.... [more ...]

published at 12.05.2012, 10:31

The return of the legendary GS Trophy – the great enduro adventure

After making its debut in Tunisia in 2008 and then journeying to South Africa, Swaziland and Mozambique in 2010, the BMW Motorrad International GS Trophy returns later this year at a new location in South America.... [more ...]

published at 22.04.2012, 15:09

Planet Power – from concept to creation

The breathtaking BMW Motorrad 3D movie Planet Power may use the very latest in cutting-edge technology – but the concept was first developed a number of years ago. Creative agency Serviceplan began planning the production back in 2009 – originally just in 2D – but realised timing was everything if they were to create something truly exceptional.... [more ...]

published at 12.04.2012, 17:16

Join the community

BMW Motorrad riders can now access a special package, designed to direct motorcyclists to BMW Motorrad’s online community. The kit includes a specially-created video, a teaser with links and icons, aimed at getting riders to join the brand’s social networking phenomenon. The community itself launched last year and allows motorcycle riders to make both online and real-life connections. It can be... [more ...]

published at 16.03.2012, 15:40

Your invitation to Les GS Days

On the final weekend in April in the sunny south of France, motorcycle enthusiasts will be gathering in Provence for four days of GS-themed activities and exhibitions, as well as the staging of the French GS Trophy selection trials.... [more ...]