Berlin has a new highlight to offer – the BMW Motorrad Welt – not only for motorbike enthusiasts and fans of the community, but also for culture vultures and other interested parties. Located right next to the motorcycle plant, in a historic brick building, a place has been created that reflects the spirit of “Make Life a Ride.” Come by and experience breathtaking motorcycles, exciting stories and unforgettable events.

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Everything revolves around motorcycles here

Everything revolves around motorcycles here

Event location, permanent exhibition, bistro or just a place to meet up with like-minded people. Dive into the world of BMW Motorrad spread over 1,000 square metres.

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How nice it would be to have a place where bikers from all over the world could come together to celebrate, chat or just enjoy the moment. A place where bikers could chat and talk shop about the most romantic routes, the toughest roads and practical luggage items, or simply get to know new people over a coffee?

A place where enthusiasts can get the latest on the world of motorcycles – such as how to repair your own motorcycle or prepare for a motorcycling trip. Where you can admire customising bikes, racing machines or classic motorcycles at first hand and following the WorldSBK broadcast with friends when superbike fever has broken out again. And, of course, it should also be a place where live concerts can be held.

The BMW Motorrad team also had this in mind. And now their project vision has finally become a reality. We finally opened this unique location in 2023 to mark our centenary. The BMW Motorrad Welt has turned into exactly the place we imagined it would be. Since it opened, it has regularly hosted countless amazing events. And there are plenty more in the pipeline.

The BMW Motorrad Welt Exhibition

The BMW Motorrad Welt Exhibition

You can always be the first to discover the latest and most exciting BMW motorcycles and special highlights within the exhibition space: they include changing custom or concept bikes, like the R 18 Birdcage or even the electric eParkourer CE 02. The Heritage machines stand in the #SoulFuel area. The super-sporty motorcycles can be found in the #NeverStopChallenging area, while the Adventure Bikes are in the #SpiritOfGS area. #RideAndShare showcases the touring machines for your next big trip, while #PluggedToLife is home to Urban Mobility bikes. Special highlights include the artistically designed tanks, a hands-on stepper motor, and BMW Motorrad Classic exhibits.

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Experience the BMW Motorrad Welt

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